互動裝置Yves Peitzner design---by CHOBANI HUSH工作室
與Hush Studios合作的GIVING TREE互動裝置Yves Peitzner design為紐約中央車站的Chobani導演了“GIVING TREE”互動裝置。每位游客都可以種下一顆數(shù)碼“種子”,看著它在頭頂?shù)臉涔谏仙L。每種下一粒種子,喬巴尼就捐贈一箱酸奶給不餓的孩子。這個裝置是為紀念美國Chobani酸奶10周年而設計的。安裝當天的互動次數(shù)超過了21000次。合作者:安靜工作室,紐約-設計機構
THE GIVING TREE - INTERACTIVE INSTALLATION
In collaboration with Hush Studios Yves Peitzner design directed the “Giving Tree” interactive installation for Chobani at the Grand Central Station in New York. Each visitor could plant a digital “seed” and watch it grow in the overhead tree canopy. For each seed planted, Chobani donated a case of yogurt to No Kid Hungry. This installation was created for the 10 year anniversary of Chobani Yoghurt, USA. Over 21.000 interactions were counted on the day of the installation.
Collaborators: Hush Studios, New York - Design agency